Communication In Business Services Firms

Good communication in business services firms can make or break a sale. When you market your company and services, the only thing a prospective client cares about is what you will be able to do for them. Clearly communicating that with them isn’t as simple as displaying a list of services. It involves give and take and a thorough understanding of the prospects in your marketplace.

To apply the principles of good communication, you can start by learning as much as you can about your prospects. Understand their desires and their pain. Identify their needs and prepare for your meetings accordingly.

You can anticipate generic problems that your prospect might have, not just company specific ones or problems inherent in the industry. Your client expects you to be ahead of that curve. If you are pitching a new service to an existing client, can you communicate how you might help the customer become an internal problem-solver or address pandemic challenges. You can actually help transform your client’s liability into an asset through quality communication.

In some industries clients might be afraid that they’re not working with the newest equipment, or perhaps they feel they can’t increase product production speed and efficiency. Another fear that clients experience is the fear of lagging behind, not being able to match their competitors or serve their customers with the best products or services. There could be a fear that they won’t be able to apply state-of-the-art information systems, improve client communications, or have a market-savvy web site. These fears can be allayed by offering the value of your perspective along with open, clear communication.

Another difficulty common in sales situations may be the need to overcome hidden decision making. This is an excellent example of the need for communication in business services firms. A firm’s strategy must include a systematic approach to finding out what the decision makers won’t reveal on their own. Do you know who is the real buyer of the service or product you are selling? Who is the real user? When are the decision maker and the person the company sent to the sales meeting actually the same person? Having clear communication with your sales team and with your prospects will alleviate the tangle that can result from the absence of this information.

The way you sell products and services should directly reflect the way you work internally. Where it’s appropriate, you may want to propose regular meetings with your team and include budget reviews as items on the agenda. Likewise, you’ll want to make the buyer feel just how assiduous you are in keeping them aware of what is happening and how much it is costing. This level of communication is uncommon in business services firms, but it can make or break the future of your client relationships. Your investment in communication will translate directly to your bottom line.

Business Services In Network Marketing – The Top 3 For Improving Client Relationships

More people are turning to the Internet for their network marketing company. With almost 2 billion people who use the Internet today it becomes a worldwide market. You have the choice of playing the numbers game and hope you get lucky and find someone who has as much excitement about your product as you do, or you can implement some simple principles that will help build relationships within your organization.

With the advancement of technology in today’s world we are finding out that the day-to-day relationships are falling apart. People desire fast results and are more to the point in their business dealings. Here is the top 3 for improving client relationships used over the Internet:

1. Be willing to serve: This principle is often forgotten when doing business over the Internet. We find that people generally will say and do things over the Internet that they won’t do when talking to someone face to face. Basic business services in network marketing apply over the Internet. You must be willing to serve your team members as an example. This doesn’t mean to do everything for them, however it does mean that you have to point your team members in the right direction so they can get that information for themselves. You have to teach them where and how to look for their information. This builds your relationship with them and earns trust.

2. Manage time effectively: Another important aspect to build customer relationships is by keeping in touch. Using the Internet as a tool for communication is essential. Develop an email campaign that allows you to keep your teammates informed. This saves you an incredible amount of time. A soft approach would be to send emails to your team 2 or 3 times a week. This helps build trust and earns you respect. By making yourself available shows them that you care and that you are willing to help them be successful.

3. Self Development: This is an important service that you can provide to your teammates. Encourage each member of your team to read, watch or listen to one self-development program either a motivational book, DVD or audio CD each month. Attending a live seminar would be an even better choice. This not only keeps them informed but also helps them develop the skills they need in managing their team. In network marketing each member needs to increase his or her leadership abilities in order for their team to grow. All must be a student of the business and be aware of the changes that occur in this fast pace industry.

Networking marketing is a business that is here to stay and allows the average person to develop an income according to their efforts. There are many ways to market their business over the Internet however the nature of network marketing will always be in building relationships.

Are New Android and iPhone GPS Apps Going to Hurt the Mobile Auto Services Industry?

Right now, many privacy right activists are very alarmed that mobile smart phone devices are spying on their users. Of course, those that create the software which allows third parties to know the GPS coordinates of smart phone users claim that the ability for the phone to do this has lots of advantages, for instance; it allows the consumer to have instant information about sales, and the locations they might frequent the most.

But let’s switch-gears from all that on-going saga and controversy and talk about the challenges mobile apps are for mobile auto service businesses. Now then; will all these new android and iPhone GPS marketing apps become a disadvantage for mobile auto services? Yes, and no, but again, Let me explain.

It would seem to me that making it more convenient and easier for consumers and customers to get auto services on sale, or pop in to get an auto detail, or an oil change when no one is waiting in line, or perhaps even a carwash might hurt those mobile services that would have come to the customer and done the work on-site. Seriously, consider that for a moment.

If the consumer is busy driving around, and they get a message on their smart phone that there is no one in line at the quick lube, and therefore the proprietor of the oil change facility is willing to give a discount to get additional customers in – then the lady driving a Lexus may just drive in to save the money right then and there. This same lady with a Lexus is perhaps the a perfect customer for a mobile oil change company catering to the middle and upper middle class. You see that point?

Now then, there may be a way to combat this, and that would be for the mobile auto service company to also create apps that might tell their clientele, customers, and consumers where they are, causing them to pull into a parking lot and get in line with whatever customers the mobile auto service company is are already working on. This means they might get extra vehicles per stop, and therefore they will become more efficient and make more money in the same amount of time.

What I’m saying is this; all of these new android and iPhone GPS apps which are now available in the auto services industry will change the way business is done in the future, and it will give an advantage to those companies whether fixed or mobile that partake in these new technologies. Therefore you need to be on board, and adapt, or die. Indeed I hope you will please consider all this and think on it.

Hospitality and the Service Industry

The term ‘hospitality’ refers to a broad category of segments or sectors within the service industry pertaining to different commercial aspects like cruise liners, event planning, lodging and hotels, restaurants, theme parks, transportation etc. The economics of the hospitality industry is directly proportionate to people’s ‘disposable incomes’ and available periods of ‘leisure time’.

Units within the industry

A broad hospitality unit has several sub-groups or division units like direct operations management, facility management, human resources, project management, sales & marketing management etc.

The single most important concept that is shared across all segments of the hospitality industry is ‘customer service’. The level of success of a business is determined by how it (the operational staff) is geared to serve others (customers). The focus of a hospitality industry may be any one of many or multiples of service sectors. Although managing the economics i.e. the challenges of income and expenditure is crucial to the success of a business, the accomplishment of rising up to the challenges of ‘customer service’ will dictate how the business can hope to progress.

Elements of hospitality involving customer service

One of the largest elements or the single most important of all elements in the hospitality sector is Food & Beverage (F&B). The F&B trade can function independently in the form of bars, catering establishments, eateries, pubs and restaurants, or as part of other service businesses such as the entertainment segment that includes bowling alleys, casinos, game parlors and movie houses. When the F&B outlet is a part of a larger hotel & lodging outfit, it enhances the chances of offering top-class customer service and providing an overall experience to the customer or guest.

The next segment will be the Accommodations area, either Bed & Breakfast (B&B) places or lodging places that represent a large chunk of the hospitality industry. This area covers any place that provides accommodation from camping sites to wayside motels, high-end hotels & holiday resorts to luxury deluxe properties. The focus of providing lodging integrating attentive customer service along with comfort and efficiency is at the heart of a business service that is customer-oriented. More than the monetary aspect, most travelers value basic amenities that are provided with cleanliness, efficiency and caring and the more satisfied people using hotels, restaurants, bars, etc., the more the business can be successful.

Another prime sector of the hospitality industry is to do with transportation and travel – from airlines to cruises to train travel, domestic to individual countries as well as global. This particular segment, as the others too, requires considerable knowledge and experience in customer service as well as modern trends in travel and transportation that define the services provided to customers in terms of efficiency, safety and enjoyment.